At Paradise, we believe no job is too big or too small. We treat every assignment like it’s the best one we’ve ever worked on. For the Florida Orchestra, a non-profit organization, our challenge was to create a TV and web video campaign for 20 different concerts for under $25,000. Based on our brand strategy, “Nothing beats live music,” our storytellers and in-house studio created a series of creative videos making the artist’s music the hero. The results? Sold out concerts, a new young fan base, and award-winning work.