Paradise to work with Iconic Boutique Hotel in Downtown Naples, its third Noble House and Pebblebrook Hotel Trust Property
The iconic Inn on Fifth, in Naples, Fla., a boutique hotel owned by Pebblebrook Trust and managed by Noble House Hotels & Resorts, has selected award-winning Paradise Advertising & Marketing Inc. to promote the property through local, regional and na- tional Public Relations.
Paradise is a renowned full-service tourism and destination marketing partner that specializes in brand strategy, omnichannel advertising, content development and distribution, digital, social media, and communications while maintaining a keen eye on sustainability and social inclusion.
Responsible for working closely with the Inn on Fifth’s marketing team, Paradise is charged with crafting a comprehensive strategy targeting consumer and business audiences among leisure, group, small market conventions, and international segments. The agency is primarily tasked with generating media coverage that raises awareness and motivates people to travel to the property in Naples for leisure, events, or business.
This is the third Noble House and Pebblebrook Hotel Trust Property Paradise has worked with. The agency recently handled PR for Jekyll Island Club Resort and cur- rently represents another iconic Naples property, LaPlaya Beach & Golf Resort. As with the other properties it has represented, the Paradise PR team partners closely with the Client teams to promote and establish each resort as an appealing vacation destination for its target audiences.
Heralded as the downtown hub of Naples’ upscale lifestyle, the Inn recently underwent a $5 million renovation, including significant room and guest bathroom upgrades. These include vanity tops of all-natural Brazilian mercury quartzite, new Swiss™ porcelain tile flooring and a thorough reimagining of the hotel’s tropical rooftop pool terrace and courtyard. Known for their stylish furnishings, contemporary design, and luxurious bedding, each of the hotel’s 119 spacious, elegantly appointed rooms and suites re- ceived several significant upgrades during the renovation.
“We work very well with Paradise’s PR team,” said Linda Menshon, Area Director of Sales and Marketing for both LaPlaya and the Inn on Fifth. “The agency understands the nuances and needs of destination marketing for upscale properties, and we have had great success raising awareness for LaPlaya. Between LaPlaya and the Inn on Fifth, we offer discriminating guests a complete range of intimate urban and beachside luxury experiences. We can’t wait to spread the word even further among our desired audiences about what the Inn has to offer.”
Paradise President Rudy Webb added: “We are honored that Linda, property leadership, and Noble House have chosen to expand our partnership. Our team is excited to manage storytelling for the Inn on Fifth, the most iconic property in downtown Naples.”
About Inn on Fifth
Located in the heart of downtown Naples, the AAA Four-Diamond, Forbes Travel Guide Four-Star Inn on Fifth features 119 luxurious rooms, including 32 Club Level Suites, in two iconic buildings, just steps from one another across Fifth Avenue. The hotel’s enviable location puts guests in the middle of a celebrated collec- tion of award-winning shops and restaurants, including Ocean Prime and Truluck’s Seafood, Steak and Crab House, and the Spa on Fifth, all located at the Inn. Guests can enjoy an easy stroll or take complimentary transportation to the white sand beaches of the emerald Gulf, just a few short blocks from the property. For more information, visit www.InnonFifth.com.
About Pebblebrook Hotel Trust
Pebblebrook Hotel Trust (NYSE: PEB) is a publicly traded real estate investment trust (“REIT”) and the largest owner of urban and resort lifestyle hotels and resorts in the United States. The Company owns 54 hotels and resorts, totaling approximately 13,400 guest rooms across 15 urban and resort markets. For more informa- tion, visit www.pebblebrookhotels.com and follow us at @PebblebrookPEB.
About Noble House Hotels & Resorts
Built on a philosophy that emphasizes location, distinction, and soul, Noble House Hotels & Resorts dedi- cates itself to creating and managing exceptional properties that celebrate their local communities. Head- quartered in Seattle, Washington and continuously growing, the Noble House portfolio features a luxury and upper upscale portfolio of 20 distinct and visually captivating hotel properties, over 60 restaurants, bars, and lounges, the Napa Valley Wine Train, and a collection of spas, marinas, and private residences throughout the U.S. and Canada. A range of beachfront resorts spanning California and Florida, luxury retreats in Jack- son Hole, WY, British Columbia, and Colorado, and award-winning urban hotels in Seattle and San Francisco punctuate the diverse collection. Centered within destinations worthy of every bucket list and layered with unique amenities that inspire adventure, the curated collection of one-of-a-kind hotels, resorts, and adven- tures, are known for creating unforgettable travel experiences. For more information, visit www.noblehouse- hotels.com or call Noble House Hotels & Resorts at 877.NOBLE.TRIP.
